Plumsted for Progress
Design, branding, social media management
In the summer of 2020, a group of members from my community came together to form a new community organization called Plumsted for Progress.
We hosted a number of high-profile events, including a social justice rally with over 250 attendees, two LGBTQ+ Pride events, and a community cleanup event. We built a community garden as well.
I mostly volunteered marketing and communications support, such as:
Developing the official website using Google Sites
Creating the logo and visual brand guide*
Providing marketing consultation for events and recruitment initiatives
Designing promotional graphic assets
Copywriting
Launching and growing the public-facing Facebook page
Building community in two private Facebook groups
Photography
Making the volunteer interest form and newsletter signup form
*The logo was influenced by various civil rights movements throughout history, the color palette was inspired by iconic colors in the local community, and all fonts were designed by artists of color, women, or members of the LGBTQ+ community.